A behind-the-scenes peek at the Williams-Sonoma catalog holiday photoshoot. I lucked out and got the chance to be a part of the action!
My first memory of Williams-Sonoma was while trolling the mall as an angsty teenager, looking for the latest Bath & Body Works deal (buy 10, get 10 or something like that?) I’ve always been drawn to beautiful kitchen things, even at that age. I broke off from the girl pack for a quick peek, enticed by the smells and the copper cookware hanging just inside the door. It was definitely a magical place. However, given that my corner of the world at that time included a twin bed and a ceiling full of glow-in-the-dark stars, my domestic desires didn’t end up fulfilled until many years later with a purchase of a Le Creuset dutch oven from WS.
Given this early love for all things Williams-Sonoma (talk about #kitchengoals, y’all) it was a surreal experience to be included in their current holiday 2015 catalog.
To be fair, it all sort of happened by accident. The article really features my good friend Ashley, a blogger who creates amazing craft cocktails both on her website, and also in real life for parties. When Ashley asked me to participate in the story as a ‘guest’ to her cocktail party, I almost fell off my chair! Two other local bloggers, Jeanne from Shop Sweet Things and Alicia from Cheetah is the New Black, were also recruited as guests.
One of the most fun things about the experience was visiting the Williams-Sonoma studio and seeing all of the hard work that goes into a successful photoshoot. There was a professional hair and makeup artist (yesss!), a prop stylist, a wardrobe stylist, the chef in the test kitchen who created the crostini, the photographer, photography assistants, and so many more that I am probably forgetting.
I was really impressed that the entire shot was done using natural light, which is also how I shoot all of my photos. The photographer shot tethered, so the photos immediately showed up on a computer monitor. That meant that we got a sneak peek at his work immediately after the shoot wrapped!
I was really struck by how ‘finished’ the photos were right out of the camera. As someone who shoots a lot of food, I really rely on post-processing (aka Photoshop) to change things like white balance, exposure, and even to remove the stray crumb or two. Because professional retouching is so expensive, all of these things are carefully considered during the actual photoshoot, so once things wrap, the images are basically ready for print.
The Williams-Sonoma holiday catalog is available in stores now, and you may even be one of the millions (!) of people who got it in the mail. Let me know if you spot me among the pages! You can also read the full story on the Williams-Sonoma website, including some of my tips on being the perfect party guest.
All of the photos above are from the official shoot. Here are a few of my photos from behind-the-scenes!
Get the Look :: Black Cocktail Dress – similar (on sale!) or similar (on sale!) // Gold & Black Glitter heels – similar or similar // Sparkly Necklace – similar or similar // Gold Bangle – Margaret Elizabeth // Gold Whirl Rings – Batsu Maru //
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